﻿<?xml version="1.0" encoding="utf-8"?><rss version="2.0"><channel><title>Metropolitan Milwaukee Association of Commerce Events Newswire</title><link>http://www.mmac.org</link><description>News related to Metropolitan Milwaukee Association of Commerce</description><copyright>(c) 2026, Metropolitan Milwaukee Association of Commerce All Rights Reserved.</copyright><ttl>5</ttl><item><title>MMAC Town Hall with Francesca Hong 5/6/2026 11:30 AM - 5/6/2026 1:00 PM</title><description>&lt;style type="text/css"&gt;.responsive {

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&lt;h3 style="text-align: center;"&gt;Town Hall Series: Wisconsin Gubernatorial Candidates&lt;/h3&gt;

&lt;p&gt;The Town Hall series brings together the candidates for Governor of Wisconsin for a timely, issues-focused conversation on the future of the state. Designed to inform and engage, each session provides a forum for candidates to share their priorities, outline their vision for Wisconsin, and respond to questions on topics that matter most to communities, employers, and residents.&lt;/p&gt;

&lt;p&gt;&amp;nbsp;&lt;/p&gt;

&lt;p style="text-align: center;"&gt;&lt;span style="font-size:18px;"&gt;&lt;strong&gt;Town Hall Session #6:&amp;nbsp; Francesca Hong&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p&gt;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8619" style="width: 250px; height: 233px;" /&gt;&lt;/p&gt;

&lt;p&gt;&lt;b&gt;Francesca Hong,&lt;/b&gt;&amp;nbsp;who became the first Asian American woman elected to the Wisconsin state assembly in 2020, is running on a progressive platform focused on universal childcare, paid leave, expanding BadgerCare, and raising the minimum wage. Her campaign emphasizes economic justice, family support, and a grassroots, corporate-PAC-free approach aimed at delivering bold, structural change for working-class Wisconsinites.&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;p&gt;This town hall-style meeting will be led by the MMAC President, Dale Kooyenga.&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;AGENDA:&lt;/strong&gt;&lt;br /&gt;
11:30AM - 12:00PM | Lunch &amp;amp; Networking&lt;br /&gt;
12:00PM - 1:00PM&amp;nbsp; &amp;nbsp;| Program&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;hr /&gt;
&lt;p&gt;&lt;span style="font-size:14px;"&gt;&lt;em&gt;&lt;span style="font-family:Tahoma,Geneva,sans-serif;"&gt;Held at the MMAC, these events connect &lt;strong&gt;members&lt;/strong&gt; with elected officials and other community leaders to hear about topics of interest or discuss specific upcoming legislation. Not sure if you&amp;#39;re a member? Check &lt;a href="https://app.mmac.org/"&gt;here &lt;/a&gt;or contact Becky Glass (&lt;a href="mailto:bglass@mmac.org"&gt;bglass@mmac.org&lt;/a&gt;).&lt;/span&gt;&lt;/em&gt;&lt;/span&gt;&lt;/p&gt;
</description><link>http://web.mmac.org/2017/events/MMAC-Town-Hall-with-Francesca-Hong-562026-1130-AM-562026-100-PM-4733/details</link><pubDate>Fri, 20 Mar 2026 18:53:04 GMT</pubDate></item><item><title>For the Love of Sales - Mastering Communication &amp; Objection Handling 5/7/2026 3:00 PM - 5/7/2026 5:00 PM</title><description>&lt;style type="text/css"&gt;.responsive {

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&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=7013" style="height: 225px; width: 450px;" /&gt;&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;h3 data-end="110" data-start="54"&gt;&lt;u&gt;&lt;span style="font-size:20px;"&gt;&lt;b&gt;Mastering Communication &amp;amp; Objection Handling&lt;/b&gt;&lt;/span&gt;&lt;/u&gt;&lt;/h3&gt;

&lt;p data-end="110" data-start="54"&gt;Sales isn&amp;#39;t just about what you say - it&amp;#39;s about how it&amp;#39;s heard. In this interactive, high-energy workshop, you&amp;#39;ll uncover why even the best intentions can get &amp;quot;lost in translation&amp;quot; and how to communicate with clarity, confidence, and impact.&lt;br /&gt;
&lt;br /&gt;
Through hands-on exercises and real-world scenarios, we&amp;#39;ll break down the art (and science) of effective sales communcation - helping you avoid assumptions, build stronger connections, and truly understand your buyer.&lt;br /&gt;
&lt;br /&gt;
Then, we&amp;#39;ll tackle one of the most critical (and often uncomfortable) parts of selling: objections. You&amp;#39;ll learn a simple, powerful framework to respond with empathy, creditability, and value - turning pushback into progress.&lt;br /&gt;
&lt;br /&gt;
Whether you&amp;#39;re new to sales or a seasoned pro, you&amp;#39;ll walk away with practical tools you can use immediately to:&lt;br /&gt;
-Communicate more clearly and confidently&lt;br /&gt;
-Build trust faster with prospects and clients&lt;br /&gt;
-Handle objections without feeling defensive or scripted&lt;br /&gt;
-Move conversations - and deals - forward&lt;br /&gt;
&lt;br /&gt;
If you love the idea of winning more business by being more human in your approach to sales... this session is for you.&lt;br /&gt;
&lt;br /&gt;
&lt;strong&gt;AGENDA:&lt;/strong&gt;&lt;br /&gt;
3:00-3:30PM | Registration &amp;amp; Networking&lt;br /&gt;
3:30-4:45PM | Program&lt;br /&gt;
4:45-5:00PM | Questions &amp;amp; Wrap-Up&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&amp;nbsp;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&lt;strong&gt;YOUR SPEAKER:&lt;/strong&gt;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&lt;strong&gt;&amp;nbsp;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8634" style="width: 225px; height: 200px; float: left;" /&gt;&lt;/strong&gt;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&amp;nbsp;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&amp;nbsp;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&amp;nbsp;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&amp;nbsp;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&lt;strong&gt;Lisa Proeber&lt;/strong&gt;&lt;br /&gt;
Founder + Owner&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&lt;br /&gt;
&lt;em&gt;Speaker Bio:&amp;nbsp;&lt;/em&gt;&lt;br /&gt;
&lt;i&gt;Lisa is a strategic sales leader and coach helps businesses turn potential into predictable revenue. Through a blend of proven frameworks and real-world experience, she empowers teams to build confidence, refine their process, and close more deals. Known for making sales both practical and energizing, she specializes in helping organizations unlock growth by focusing on what matters most - the middle.&lt;/i&gt;&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&lt;em&gt;&lt;u data-olk-copy-source="MessageBody"&gt;About The Middle Six&lt;/u&gt;&lt;br /&gt;
The Middle Six is a sales and marketing agency dedicated to helping businesses create, fill, and sustain their sales pipeline. Built on the philosophy that success lies in the &amp;quot;middle six&amp;quot; opportunities, the company combines the art and science of sales through tactical planning, process mapping, HubSpot architecture and implimentation, hands-on training and marketing for sales enablement. With a focus on practical strategies and measureable results, The Middle Six empowers teams to turn more opportunities into wins and drive sustainable growth.&lt;/em&gt;&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;p&gt;&amp;nbsp;&lt;/p&gt;
</description><link>http://web.mmac.org/2017/events/For-the-Love-of-Sales-Mastering-Communication-Objection-Handling-572026-300-PM-572026-500-PM-4662/details</link><pubDate>Tue, 06 Jan 2026 19:23:23 GMT</pubDate></item><item><title>WMC American Economic Interest Summit 5/13/2026 8:30 AM - 5/13/2026 4:00 PM</title><description>&lt;p style="text-align: center;"&gt;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8635" style="width: 450px; height: 179px;" /&gt;&lt;/p&gt;

&lt;p style="text-align: center;"&gt;The American Economic Interest Summit will bring together business leaders from across Wisconsin to explore key national priorities, including national security, energy, and emerging technologies.&lt;/p&gt;

&lt;p style="text-align: center;"&gt;&lt;span style="font-size:16px;"&gt;Please visit &lt;a href="https://www.wmc.org/events/econ-summit/"&gt;here&lt;/a&gt; for event agenda and registration.&lt;/span&gt;&lt;/p&gt;
</description><link>http://web.mmac.org/2017/events/WMC-American-Economic-Interest-Summit-5132026-830-AM-5132026-400-PM-4737/details</link><pubDate>Wed, 25 Mar 2026 23:50:13 GMT</pubDate></item><item><title>MMAC Town Hall with Kelda Roys 5/19/2026 11:30 AM - 5/19/2026 1:00 PM</title><description>&lt;style type="text/css"&gt;.responsive {

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&lt;/p&gt;

&lt;h3 style="text-align: center;"&gt;Town Hall Series: Wisconsin Gubernatorial Candidates&lt;/h3&gt;

&lt;p&gt;The Town Hall series brings together the candidates for Governor of Wisconsin for a timely, issues-focused conversation on the future of the state. Designed to inform and engage, each session provides a forum for candidates to share their priorities, outline their vision for Wisconsin, and respond to questions on topics that matter most to communities, employers, and residents.&lt;/p&gt;

&lt;p&gt;&amp;nbsp;&lt;/p&gt;

&lt;p style="text-align: center;"&gt;&lt;span style="font-size:18px;"&gt;&lt;strong&gt;Town Hall Session #7:&amp;nbsp; Kelda Roys&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p&gt;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8620" style="width: 250px; height: 350px;" /&gt;&lt;/p&gt;

&lt;p&gt;Wisconsin State Senator&lt;strong&gt;, Kelda Roys,&amp;nbsp;&lt;/strong&gt;is running on a platform focused on affordability, public education, and reproductive rights. Her campaign highlights lowering healthcare and housing costs, increasing school funding, and protecting access to reproductive healthcare, with an emphasis on making Wisconsin a strong place to live, work, and raise a family.&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;p&gt;This town hall-style meeting will be led by the MMAC President, Dale Kooyenga.&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;AGENDA:&lt;/strong&gt;&lt;br /&gt;
11:30AM - 12:00PM | Lunch &amp;amp; Networking&lt;br /&gt;
12:00PM - 1:00PM&amp;nbsp; &amp;nbsp;| Program&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;hr /&gt;
&lt;p&gt;&lt;span style="font-size:14px;"&gt;&lt;em&gt;&lt;span style="font-family:Tahoma,Geneva,sans-serif;"&gt;Held at the MMAC, these events connect &lt;strong&gt;members&lt;/strong&gt; with elected officials and other community leaders to hear about topics of interest or discuss specific upcoming legislation. Not sure if you&amp;#39;re a member? Check &lt;a href="https://app.mmac.org/"&gt;here &lt;/a&gt;or contact Becky Glass (&lt;a href="mailto:bglass@mmac.org"&gt;bglass@mmac.org&lt;/a&gt;).&lt;/span&gt;&lt;/em&gt;&lt;/span&gt;&lt;/p&gt;
</description><link>http://web.mmac.org/2017/events/MMAC-Town-Hall-with-Kelda-Roys-5192026-1130-AM-5192026-100-PM-4734/details</link><pubDate>Fri, 20 Mar 2026 19:14:23 GMT</pubDate></item><item><title>Business BEFORE Hours @ 41Fork Exchange at Wantable Cafe 5/20/2026 8:00 AM - 5/20/2026 10:00 AM</title><description>&lt;p style="text-align: center;"&gt;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8577" style="width: 450px; height: 165px;" /&gt;&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;p style="text-align: center;"&gt;&lt;span style="display: none;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-family:Arial,Helvetica,sans-serif;"&gt;&lt;span style="font-size:20px;"&gt;&lt;strong data-end="145" data-start="89"&gt;You&amp;#39;re Invited: Business &lt;em&gt;BEFORE&lt;/em&gt; Hours Networking Event&lt;br /&gt;
at 41Fork Exchange at Wantable Cafe!&lt;/strong&gt;&lt;/span&gt;&lt;/span&gt;&lt;span style="display: none;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;

&lt;p&gt;&amp;nbsp;&lt;/p&gt;

&lt;p style="text-align: center;"&gt;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8582" style="width: 550px; height: 413px;" /&gt;&lt;br /&gt;
&amp;nbsp;&lt;/p&gt;

&lt;p style="text-align: center;"&gt;&lt;span style="font-size:18px;"&gt;&lt;strong&gt;Brewed for Business, Built for Connection&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p data-end="447" data-start="69" style="text-align: center;"&gt;&lt;meta content="text/html; charset=us-ascii" http-equiv="Content-Type" /&gt;&lt;span style="font-size:18px;"&gt;&lt;strong&gt;
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&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;

&lt;p style="text-align: center;"&gt;Start your day somewhere delicious&lt;strong&gt;.&lt;/strong&gt; Join us for Business Before Hours at the newly re-imagined &lt;strong&gt;41Fork Exchange at Wantable Caf&amp;eacute;&lt;/strong&gt;, opening inside Wantable&amp;rsquo;s headquarters. This hospitality-forward caf&amp;eacute; is designed for connection, creativity, and really good mornings&amp;mdash;featuring rotating chef-driven menus, grab-and-go breakfast and lunch options, and high-quality Vennture coffee (yes, the only downtown spot serving it).&lt;br /&gt;
&lt;br /&gt;
Come sip, snack, and check out a welcoming new space built for great ideas, great coffee, and kicking off the day on the right note. Early birds encouraged&amp;mdash;coffee will be ready.&amp;nbsp;&lt;/p&gt;

&lt;p data-end="818" data-start="449" style="text-align: center;"&gt;&amp;nbsp;&lt;/p&gt;

&lt;p data-end="818" data-start="449" style="text-align: center;"&gt;&lt;span style="font-size:14px;"&gt;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8553" style="width: 600px; height: 172px;" /&gt;&lt;/span&gt;&lt;/p&gt;
</description><link>http://web.mmac.org/2017/events/Business-BEFORE-Hours-41Fork-Exchange-at-Wantable-Cafe-5202026-800-AM-5202026-1000-AM-4723/details</link><pubDate>Wed, 04 Mar 2026 18:53:37 GMT</pubDate></item><item><title>BizTimes Biz Expo 5/21/2026 9:00 AM - 5/21/2026 4:30 PM</title><description>&lt;p&gt;&lt;strong&gt;Celebrating 20 Years of BizTimes &lt;a href="https://biztimes.com/annual-events/bizexpo/"&gt;BizExpo&lt;/a&gt;&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;Join the region&amp;rsquo;s leading business owners and executives at the Brookfield Conference Center for a full day focused on growth, strategy, and connection.&lt;/p&gt;

&lt;p&gt;Build powerful relationships with southeastern Wisconsin&amp;rsquo;s business community, engage with local companies shaping tomorrow&amp;rsquo;s economy, and gain forward-thinking strategies from expert-led sessions.&lt;/p&gt;

&lt;p&gt;BizExpo has driven growth and collaboration across the region for two decades. Now it&amp;rsquo;s your turn to connect, learn, and lead the next wave of success.&lt;/p&gt;
</description><link>http://web.mmac.org/2017/events/BizTimes-Biz-Expo-5212026-900-AM-5212026-430-PM-4673/details</link><pubDate>Wed, 07 Jan 2026 20:42:31 GMT</pubDate></item></channel></rss>