﻿<?xml version="1.0" encoding="utf-8"?><rss version="2.0"><channel><title>Metropolitan Milwaukee Association of Commerce Events Newswire</title><link>http://www.mmac.org</link><description>News related to Metropolitan Milwaukee Association of Commerce</description><copyright>(c) 2026, Metropolitan Milwaukee Association of Commerce All Rights Reserved.</copyright><ttl>5</ttl><item><title>For the Love of Sales - Mastering Communication &amp; Objection Handling 5/7/2026 3:00 PM - 5/7/2026 5:00 PM</title><description>&lt;style type="text/css"&gt;.responsive {

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&lt;h3 data-end="110" data-start="54"&gt;&lt;u&gt;&lt;span style="font-size:20px;"&gt;&lt;b&gt;Mastering Communication &amp;amp; Objection Handling&lt;/b&gt;&lt;/span&gt;&lt;/u&gt;&lt;/h3&gt;

&lt;p data-end="110" data-start="54"&gt;Sales isn&amp;#39;t just about what you say - it&amp;#39;s about how it&amp;#39;s heard. In this interactive, high-energy workshop, you&amp;#39;ll uncover why even the best intentions can get &amp;quot;lost in translation&amp;quot; and how to communicate with clarity, confidence, and impact.&lt;br /&gt;
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Through hands-on exercises and real-world scenarios, we&amp;#39;ll break down the art (and science) of effective sales communcation - helping you avoid assumptions, build stronger connections, and truly understand your buyer.&lt;br /&gt;
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Then, we&amp;#39;ll tackle one of the most critical (and often uncomfortable) parts of selling: objections. You&amp;#39;ll learn a simple, powerful framework to respond with empathy, creditability, and value - turning pushback into progress.&lt;br /&gt;
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Whether you&amp;#39;re new to sales or a seasoned pro, you&amp;#39;ll walk away with practical tools you can use immediately to:&lt;br /&gt;
-Communicate more clearly and confidently&lt;br /&gt;
-Build trust faster with prospects and clients&lt;br /&gt;
-Handle objections without feeling defensive or scripted&lt;br /&gt;
-Move conversations - and deals - forward&lt;br /&gt;
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If you love the idea of winning more business by being more human in your approach to sales... this session is for you.&lt;br /&gt;
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&lt;strong&gt;AGENDA:&lt;/strong&gt;&lt;br /&gt;
3:00-3:30PM | Registration &amp;amp; Networking&lt;br /&gt;
3:30-4:45PM | Program&lt;br /&gt;
4:45-5:00PM | Questions &amp;amp; Wrap-Up&lt;/p&gt;

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&lt;p data-end="541" data-start="112"&gt;&lt;strong&gt;YOUR SPEAKER:&lt;/strong&gt;&lt;/p&gt;

&lt;p data-end="541" data-start="112"&gt;&lt;strong&gt;&amp;nbsp;&lt;img alt="" src="https://web.mmac.org/External/WCPages/WCWebContent/webcontentpage.aspx?ContentID=8634" style="width: 225px; height: 200px; float: left;" /&gt;&lt;/strong&gt;&lt;/p&gt;

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&lt;p data-end="541" data-start="112"&gt;&lt;strong&gt;Lisa Proeber&lt;/strong&gt;&lt;br /&gt;
Founder + Owner&lt;/p&gt;

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&lt;em&gt;Speaker Bio:&amp;nbsp;&lt;/em&gt;&lt;br /&gt;
&lt;i&gt;Lisa is a strategic sales leader and coach helps businesses turn potential into predictable revenue. Through a blend of proven frameworks and real-world experience, she empowers teams to build confidence, refine their process, and close more deals. Known for making sales both practical and energizing, she specializes in helping organizations unlock growth by focusing on what matters most - the middle.&lt;/i&gt;&lt;br /&gt;
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&lt;p data-end="541" data-start="112"&gt;&lt;em&gt;&lt;u data-olk-copy-source="MessageBody"&gt;About The Middle Six&lt;/u&gt;&lt;br /&gt;
The Middle Six is a sales and marketing agency dedicated to helping businesses create, fill, and sustain their sales pipeline. Built on the philosophy that success lies in the &amp;quot;middle six&amp;quot; opportunities, the company combines the art and science of sales through tactical planning, process mapping, HubSpot architecture and implimentation, hands-on training and marketing for sales enablement. With a focus on practical strategies and measureable results, The Middle Six empowers teams to turn more opportunities into wins and drive sustainable growth.&lt;/em&gt;&lt;br /&gt;
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</description><link>http://web.mmac.org/demo/events/For-the-Love-of-Sales-Mastering-Communication-Objection-Handling-572026-300-PM-572026-500-PM-4662/details</link><pubDate>Tue, 06 Jan 2026 19:23:23 GMT</pubDate></item><item><title>Modernizing the Employee Experience 5/7/2026 9:30 AM - 5/7/2026 12:00 Noon</title><description>&lt;header&gt;
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&lt;h1 data-spec="eds-modal__title" id="eds-modal-title"&gt;Join Us for Modernizing the Employee Experience!&lt;/h1&gt;
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&lt;p&gt;&lt;strong&gt;&lt;strong&gt;Registration &amp;amp; Networking at 930AM |&amp;nbsp;&lt;/strong&gt;&lt;/strong&gt;&lt;strong&gt;&lt;strong&gt;Program starts at 10AM&lt;/strong&gt;&lt;/strong&gt;&lt;/p&gt;

&lt;p&gt;In today&amp;rsquo;s fast paced workplace, many organizations are feeling the strain of disconnected systems, communication gaps, and processes that create more friction than flow.&lt;/p&gt;

&lt;p&gt;Join us for an interactive executive roundtable where we will explore practical ways to simplify operations, strengthen leadership, and create more efficient and effective work environments.&lt;/p&gt;

&lt;p&gt;Through guided discussion and expert insight, we will focus on clarity in operations, cultural intelligence, and aligned workforce systems.&lt;/p&gt;

&lt;p&gt;What You&amp;rsquo;ll Gain&lt;/p&gt;

&lt;ul&gt;
	&lt;li&gt;Reduce operational friction&lt;/li&gt;
	&lt;li&gt;Improve communication and leadership&lt;/li&gt;
	&lt;li&gt;Simplify HR and payroll systems&lt;/li&gt;
	&lt;li&gt;Learn from peers&lt;/li&gt;
&lt;/ul&gt;

&lt;p&gt;Featured Speakers&lt;/p&gt;

&lt;p&gt;&lt;strong&gt;Stacie Martinez&lt;/strong&gt; | B2E Solutions&lt;br /&gt;
&lt;strong&gt;Kim Walters&lt;/strong&gt; | Yes&amp;hellip; And&lt;br /&gt;
&lt;strong&gt;Barbara Farrell &lt;/strong&gt;| FOCUS Administrative Services&lt;/p&gt;

&lt;p&gt;This in-person event is all about making the employee journey smoother, happier, and way more productive. Meet fellow professionals, share ideas, and pick up fresh insights to boost your workplace vibes. Don&amp;rsquo;t miss out on the fun and learning!&lt;/p&gt;

&lt;h2&gt;&lt;strong&gt;&lt;a href="https://www.eventbrite.com/e/modernizing-the-employee-experience-tickets-1986079465144"&gt;REGISTER HERE &lt;/a&gt;&lt;/strong&gt;for this&lt;strong&gt; free &lt;/strong&gt;event!&lt;/h2&gt;
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</description><link>http://web.mmac.org/demo/events/Modernizing-the-Employee-Experience-572026-930-AM-572026-1200-Noon-4744/details</link><pubDate>Thu, 09 Apr 2026 21:51:26 GMT</pubDate></item><item><title>Bar &amp; Rec's Summer Fun &amp; Flavor Mobile Showcase 5/7/2026 4:00 PM - 5/7/2026 7:00 PM</title><description>&lt;header&gt;
&lt;h2 data-spec="eds-modal__title"&gt;&lt;a href="https://www.eventbrite.com/e/bars-recs-summer-fun-flavor-mobile-showcase-tickets-1984585059336?aff=oddtdtcreator"&gt;&lt;strong&gt;Click here to register&lt;/strong&gt;&lt;/a&gt;&lt;br /&gt;
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&lt;h2 data-spec="eds-modal__title" id="eds-modal-title"&gt;&lt;strong&gt;Overview&lt;/strong&gt;&lt;/h2&gt;

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&lt;p&gt;Your fast-pass to the hottest mobile entertainment offerings for summer outings and team celebrations.&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;About This Event&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Kick off summer in style! Join us at&amp;nbsp;&lt;strong&gt;&lt;strong&gt;Bars &amp;amp; Rec&amp;rsquo;s Summer Fun &amp;amp; Flavor Mobile Showcase&lt;/strong&gt;&lt;/strong&gt;&amp;nbsp;at&amp;nbsp;&lt;strong&gt;&lt;strong&gt;The New Fashioned&lt;/strong&gt;&lt;/strong&gt;.&lt;/p&gt;

&lt;p&gt;Whether you&amp;#39;re planning this year&amp;rsquo;s big summer party or just want to explore unique ways to bring the fun&amp;nbsp;&lt;em&gt;&lt;em&gt;to you&lt;/em&gt;&lt;/em&gt;, this event is your chance to experience our offerings firsthand. Enjoy interactive activities, delicious bites, refreshing sips, and plenty of inspiration for your next corporate gathering.&lt;/p&gt;

&lt;h2&gt;&lt;strong&gt;&lt;strong&gt;What to Expect&lt;/strong&gt;&lt;/strong&gt;&lt;/h2&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;Complimentary Self-Pour Experience&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Enjoy a free wristband to try our New Fashioned&amp;nbsp;&lt;strong&gt;&lt;strong&gt;50-tap self-pour wall&lt;/strong&gt;&lt;/strong&gt;&amp;nbsp;and enjoy your cocktail or beer on our beautiful patio.&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;Complimentary Food Samples&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Try tasty samples fresh from&amp;nbsp;&lt;strong&gt;&lt;strong&gt;The New Fashioned&amp;rsquo;s Mobile Kitchen&lt;/strong&gt;&lt;/strong&gt;&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;Amped Mobile Karaoke Suite&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Step inside, sing your favorite song, and turn your moment into a memory.&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;Game Show MKE&amp;rsquo;s 20-Second Challenge&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Beat the clock in this fast-paced mobile game brought to you by Game Show MKE.&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;Nine Below&amp;rsquo;s Hole-in-One Challenge&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Try your luck sinking a putt &amp;mdash; nail it and the bragging rights are yours!&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;9&lt;/strong&gt;&lt;/strong&gt;&lt;strong&gt;&lt;strong&gt;-Foot Prize Wheel&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Spin for a chance to win some fun prizes or FREE drinks!&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;Summer Yard Games&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Cornhole (bags), giant Jenga, giant billiards, and more outdoor favorites.&lt;/p&gt;

&lt;h3&gt;&lt;strong&gt;&lt;strong&gt;360&amp;deg; Photo Booth&lt;/strong&gt;&lt;/strong&gt;&lt;/h3&gt;

&lt;p&gt;Capture the fun from every angle!&lt;/p&gt;

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&lt;strong&gt;&lt;strong&gt;Why Attend?&lt;/strong&gt;&lt;/strong&gt;&lt;/h2&gt;

&lt;p&gt;If you&amp;#39;re responsible for planning your team&amp;rsquo;s summer fun, or you&amp;rsquo;re simply a fan of great events, this showcase gives you a firsthand look at all the&amp;nbsp;&lt;strong&gt;&lt;strong&gt;mobile experiences Bars &amp;amp; Rec can bring directly to your workplace, park, or picnic venue&lt;/strong&gt;&lt;/strong&gt;.&lt;/p&gt;

&lt;p&gt;Come ready to taste, play, explore, and imagine the possibilities for your next unforgettable event. All ages are welcome!&lt;/p&gt;
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</description><link>http://web.mmac.org/demo/events/Bar-Recs-Summer-Fun-Flavor-Mobile-Showcase-572026-400-PM-572026-700-PM-4751/details</link><pubDate>Thu, 30 Apr 2026 23:47:51 GMT</pubDate></item></channel></rss>